Find inspiration, design how-tos, and resources to help you grow your business, and more.
Elevate Your Shopping Experience: The Power of In-Store Demos
Shopping is not just a task; it’s an experience that customers cherish. The thrill of discovering new products, exploring possibilities, and envisioning items in their
Give Positive Reinforcement After Every Sale.
Empowering Retail Success:The Crucial Role of Positive Reinforcement in Every Purchase In the evolving landscape of retail, where customer loyalty is the heartbeat of success.
Unlocking Your Potential: Mastering the Art of Non-Verbal Communication
Unlocking Your Potential: Mastering the Art of Non-Verbal Communication In the bustling world of Retail, every interaction with a customer can make a significant impact
Tell Me What You Do NOT Want To Buy
One of the absolute best things that can happen during a conversation with a customer, is that they tell you what they do not want to buy. As they tell you what they do not like, it’s easier to identify what they do want to buy. Objections are wonderful! Do not avoid them. Embrace those objections, complaints, and denials as customers help you to understand them better.
BIGGEST Obstacle for Retailers
To thrive in the current business landscape, we must prioritize employee retention and satisfaction. Acknowledge the changing dynamics of the workforce and be prepared to adapt. Embrace flexibility in scheduling, target your recruitment efforts, and maintain open lines of communication with your team.
Is Your Gift Guide Ready?
Creating a holiday gift guide is a simple yet effective marketing strategy. We recommend curating lists of five new ornaments, sprays, gifts for her, gifts for him, and gifts for hard-to-buy-for individuals as attention-grabbing ideas for customers. By showcasing these Melrose products with brief descriptions and images, your store positions itself as the value-added solution provider during the holiday season.
Simple Sales Tips
As retail store owners, we sometimes forget one of the simplest tips for sales. Sell today! This is just a quick reminder for all retailers, that customers are in our stores, and ready to buy. We should never suggest that a customer leave the store and make a purchase later.
Transient Buyers Are Buyers!
Transient Shoppers: Turning Short-Term Visitors Into Customers In today’s rapidly evolving retail landscape, businesses are constantly seeking innovative ways to attract customers. One often overlooked
Marketing your Merchandise Right
Marketing Your Merchandise Right Welcome, my fellow enterprising home décor reseller, to an invaluable lesson in business strategy and marketing. It all begins with a
Shine Bright with an Infinity Light Party: Plan Your Fourth Quarter Fun!
Shine Bright with an Infinity Light Party: Plan Your Fourth Quarter Fun! Hey there, savvy business owners! It might feel a tad early to be
Dynamic Lighting Will Guide Customers Inside
Good dynamic lighting can guide potential customers inside your store and direct them. This is a perfect example of how dynamic lighting, the use of soft light to bright light, can create a pathway for customers.
The Key to Customer Loyalty: It’s You They’re Buying
The Key to Customer Loyalty: It’s You They’re Buying In today’s rapidly evolving business landscape, where products and services abound, there’s a significant factor that
Maximizing Business Success: Nurturing Your Most Valuable Customers
Maximizing Business Success: Nurturing Your Most Valuable Customers Welcome to another insightful post, dear entrepreneurs and business enthusiasts! Today, we’re diving deep into a golden
Mastering Holiday Preparations The Melrose Way
Mastering Holiday Preparations: Unlocking the Melrose Tree Formula and Exploring 3 Stunning Tree Topper Designs for a Joyful Holiday Season Welcome to the captivating world
Rolling Blossoms: The Blooming Trend of Flower Trucks
Rolling Blossoms: The Blooming Trend of Flower Trucks Hey there, floral enthusiasts and trendsetters! Have you heard the latest buzz that’s spreading like wildfire from
Cowboy-Inspired Allure of the Yellowstone Home Décor Trend
Cowboy-Inspired Allure of the Yellowstone Home Décor Trend The world of home décor intersects with interior design on the canvas where creativity knows no bounds.
Embracing the Barbie Trend: Elevating Your Retail Business with Melrose!
Embracing the Barbie Trend: Elevating Your Retail Business with Melrose! Pop culture has an undeniable influence on the world around us, shaping trends that span
Transform Your Home Decor with Taylor Swift’s ERAS Tour-Inspired Trends
Transform Your Home Decor with Taylor Swift’s ERAS Tour-Inspired Trends Introducing a game-changing trend that’s sweeping North America… Taylor Swift’s ERAS Tour is not just
Targeting The Right Customer
Target the right customers | Age of Acquisition As retailers, we often cater to our existing customer base. We buy what we know are current
Glazed vs. Unglazed Containers
Hot Trend: Glazed and Unglazed Combination of finishes on containers and vases are hot and trending for 2023. Instead of having one glaze or look
Fountains
Fountains: Metal | Ceramic | Resin Fountains offer a visual unlike any other décor because of the cascading water and are a wonderful way to
Triptychs
Triptychs | Insider Review: Transition Items What’s a triptych you ask? A triptych is a work of art (usually a panel painting) that is divided into
Lamps
Lamps | Collection Highlight: Simple Country Lamps have specific design features from the weight of the base, the heighth of the shade and much more
Pears & Apples
Apples & Pears | Collection Highlight: Dwelling The Apple and The Pear. Why it’s trending! Often featured in renaissance paintings. Often have religious implications. Pears
Glassware | Collection Review: Flora & Fauna
What makes a glass vase expensive? Fancy? Better for some and not right for others? Is heavy glass good glass? What about colors?
Laser Cut
Laser Focus | Laser Cut Designs Laser cut designs are used in many of our most trendy items. But the number one way to use
Art Deco & Modern Invitation
Art Deco | A Modern Invitation Art Deco is highlighted in many pieces throughout the six 2023 Home and Garden collections at Melrose International. (Designed
Patterns
Patterns Plus: How Emotions Create Sales Throughout the Melrose International Home & Garden Showroom colors and patterns emerge from all 6 collections. What sets Melrose
Top 5 Trending Items from Dallas
Dallas Top 5: Here’s What’s Hot and Trending #5- 88373 Bunny (2 Asst) 3.25″H, 3.75″H Resin Shop Now #4- 88429 Bird (3 Asst) 4”H Resin
Basket, pot holder, container… call it what you like it’s awesome
A Case for Woven Baskets These baskets come in multiple designs! Check them out now. Show now A couple things to keep in mind. The
Containers like never before
One of kind Containers Shop these containers and more here Show now
Melrose Insider: 2023 Home & Garden Collection Videos
Ken goes through each of our 6 collections in great detail. Join him to learn what’s new this year in 2023 Home & Garden.
Melrose Insider Kick Off Summer Shows 2022
Hello Insider! It’s time to kick things off and just like last season LeAnn has a few things to say. Check it out here.
A look at some Melrose Insider Winners
A big “THANK YOU” to everyone that entered and participated in our “Melrose Insider Giveaway Contest” during the 2022 Winter Markets. You helped make the program a huge Success. With this in mind, we wanted to share photos of some of the Winners with you. Enjoy.
Melrose Insider Final Thoughts: Home & Holiday 2022
And the Winners are… Some Final Thoughts All Melrose Insider Content will remain on Melroseintl.com/insider for you to access anytime We will reach out again
Melrose International expands its Las Vegas and Atlanta showrooms
Melrose International recently completed a move and expansion to over 15,000sqft to the sixth floor into room C-618 at the Las Vegas World market. Melrose also completed and launched a expansion of its Atlanta Holiday showroom featuring over 17,000sqft in Building One, 17-C-11. We felt it was the perfect time for the expansions to happen in order to better support our customers and sales force with more room and more product.
Tabletop Design and Principals
Tabletop Design & Principals Shop our Holiday Collections Here are some helpful tips Use variable heights to draw focus to key items Create peaks
Trending Ways to Display Holiday Products
Trending Ways to Display Holiday Products There are so many ways to make things pop and attract the eye of a customer
Ornaments…. Not just for the tree anymore
Ways to decorate with ornaments in places other than the tree Ways to decorate with ornaments in places other than the tree Metals of gold,
Trending Metallics
Trending Metallics Metals of gold, copper, and bronze are cutting through the basic brushed nickels and stainless looks in home décor.
Premade Preshow Welcome
Premade Preshow Welcome Prepare yourself and have look at our new showroom in Las Vegas! Traditional Holiday You can’t miss it and you must have
Melrose Insider Update
Melrose Insider Update Our Giveaway will be on or about Feb 1st with winners being notified via text and email shortly after. Melrose International will
Ribbon Row
Ribbon Row Ribbon in Every Which Way Melrose International offers more than 300 different varieties of ribbon. Polyester, Paper, Nylon, etc…. 87175 What to sell?
Strings, Strands, So Simple…
Strings, Strands, So Simple… Go Beyond The Tree On a tree, in a container, or anywhere in-between…. There are so many opportunities with strands and
Snow Globes and Infinity Lights
Snow Globes & Infinity Lights A holiday classic with modern flare Snow globes can be classic, whimsical, holy and most importantly fun. That is why
Insider Video #2
Laser cutouts, magnetic snow flakes, and more… Set the Scene, Winter Scenes #86208 & #86209 Setting the scene doesn’t have to be complicated. These simple
Insider Video #1
LeAnn has a close up look at our trending product from Home & Holiday 2022. Shine and Shimmer Ornaments #87077 Glitzy, Shiny, Rhinestones! The trend
Here’s how to get your FREE badge and id holder
Here’s how you can get your FREE badge and id holder Other Melrose Resources
2022 Home & Holiday Collection Videos
2022 Home & Holiday Collection Videos “An Inside Look” Take a guided tour of all our 2022 Home & Holiday Collections with Melrose International Designer,
Welcome to Insider!
Sign up & Win One of Many Prizes$1500.00 | $500 | 25 Fia Flame Winners If you’re reading this you probably already filled out the
What the CARES Act 2.0 Will Mean to Your Small Business.
Are you seeking Federal assistance? You should be! There’s the potential of more assistance on the way with President Biden’s $1.9 billion “American Rescue Plan.”
How To Run a Successful Refer-A-Friend Campaign
Connecting with customers and prospects is challenging. Advertising costs are rising. Budgets are tightening, and consumers are bombarded with numerous marketing messages every day.
Non-Traditional Ways to Earn Money with Dropship
In today’s Melrose Blog, LeAnn covers non-traditional ways to leverage the Melrose Dropship Program to help encourage sales and expand your available inventory so you
Instagram – Shopping & Ads – What’s The Difference?
[vc_row][vc_column][vc_column_text] Instagram – Shopping & Ads – What The Difference? Instagram has evolved from a meticulously curated photo sharing app to a shopping experience
Instagram – Grow Your Brand With Influencer Marketing
[vc_row][vc_column][vc_column_text] Instagram – Grow Your Brand With Influencer Marketing Did you know that when it comes to influencer marketing, Instagram is the best performing channel
We’re Open Program: Part 3
LeAnn covers the “We’re Open” program” from Melrose and how we plan to provide you marketing support. We want to commemorate your opening whether it’s
Instagram – The Value of Hashtags
[vc_row][vc_column][vc_column_text] Instagram – The Value of Hashtags Before the idea of “hashtags” existed, the # symbol meant the pound sign or the number sign. Now,
Increase Sales: Part 2
LeAnn covers ways to increase profit margin and some final creative ways to partner with area businesses to get the job done. Remember the 3
Instagram – Convert Your Personal Profile to a Business
[vc_row][vc_column][vc_column_text]Convert Your Personal Instagram Profile to a Business Why should you create a business profile? If you’re a brand looking to create a following on
Increase Sales: Part One
In part one LeAnn goes over a 2 of the 3 ways to increase sales in your retail space in 2020
Instagram – Be Known, Liked, and Trusted
[vc_row][vc_column][vc_column_text]Infuse “Know”, “Like”, and “Trust” into your Instagram Content to Grow Organically Being known, liked and trusted is the trifecta for growing both your customer
Social Promotions
Social Promotions along with properly segmenting and targeting your audience can take your revenue to new heights. You know your customer base and their buying
Road to Recovery: Part Two
Today we cover Road to Recovery video part two. We talk about “asking for the sale” and current home shopping trends. Enjoy! To see part
Road to Recovery: Part One
For today we have a quick video or rather part one of our “Road to Recovery” series. It goes over our survey results of what
Growing Facebook-Inviting and Encouraging Shares
Sharing is the highest honor for your Facebook post! It’s what Facebook’s algorithm values most in the world of social media marketing. It’s rewarded with
SHOULD YOU “BOOST” A FACEBOOK POST?
At some point you will be prompted to “boost” one of your Facebook posts. For a small business owner like yourself, this would be considered
Facebook Posting: When & How
Social media marketing is a low cost way to market your business. Most of the marketing requires your time and not an outlay of cash.
DECIDING WHAT TO POST ON SOCIAL MEDIA FOR SOCIAL SELLING
Selling on social media, otherwise known as social selling, is when businesses choose to upload and sell their products on a social platform verses a
Facebook Live for the first time? No Sweat.
You’ve decided to try your first Facebook Live! Congratulations. When you decide to market Live, you will reach a different audience than your normal scheduled video
How Facebook Can Generate Cash Flow NOW
Your doors are closed, yet your store is open. We can find creative ways to generate cash flow during these weeks. Our sales reps are
What You Need to Know About the CARES Act Federal Small Business Stimulus Aid Programs.
Coronavirus Aid, Relief, and Economic Security Act (CARES Act) provides $2 trillion in funding and is comprised of three separate packages approved by Congress and signed by
Connect with Customers During Covid-19
Does Covid-19 have your store searching for ways to connect with customers? This is the perfect time to work on social media marketing. Thousands of
Melroseintl.com….. What’s that? I thought the website was melrose.solovue.com
If you’re reading this then you may already know about the amazing things, we have on MelroseIntl.com, but in case you don’t know we have