Blog of insight

Social Promotions

Social Promotions along with properly segmenting and targeting your audience can take your revenue to new heights.  You know your customer base and their buying habits. To bring in brand new customers, and keep them is the holy grail for growing your business. To replicate capturing new customers on an ongoing process takes some round…

How Retailers Can Rank First on AI-Powered Web Searches

I came across this article today and it absolutely shocked me. After researching one trillion searches on the internet, 39% of those searches were done with AI. The way consumers search for products and services online is evolving rapidly, thanks to AI-powered search engines. Unlike traditional keyword-based search engines, AI search relies on natural language…

Utilizing AI for Tradeshows and Trending

As trade show season approaches, retailers are gearing up for the excitement and opportunities that come with exploring new trends and making strategic buying decisions. Whether you’re on the hunt for the next big thing in Christmas décor or looking to refresh your product lineup. ChatGPT4o can be a powerful tool to streamline your preparation,…

Instagram – Shopping & Ads – What’s The Difference?

Instagram – Shopping & Ads – What The Difference? Instagram has evolved from a meticulously curated photo sharing app to a shopping experience that’s more spontaneous, casually organic, and even authentic.  Every month, approximately 200 million people tap on Instagram posts to learn more about products.  While shopping on Instagram isn’t new for the social…

Instagram – Grow Your Brand With Influencer Marketing

Did you know that when it comes to influencer marketing, Instagram is the best performing channel for social action across all social platforms? Poised to become a key strategy in promoting your products and brand on Instagram. Its ease of implementation, low-cost, and effectiveness in boosting your brand’s awareness and follower base also helps drive…

Instagram – The Value of Hashtags

Before the idea of “hashtags” existed, the # symbol meant the pound sign or the number sign. Now, when you see # on social platforms such as Instagram and Facebook, it’s probably being used as a “hashtag”. After 12 years, the use of hashtags have grown exponentially in popularity as an essential part of any…

Increase Sales: Part 2

LeAnn covers ways to increase profit margin and some final creative ways to partner with area businesses to get the job done. Remember the 3 ways to increase sales.

Increase Sales: Part One

In part one LeAnn goes over a 2 of the 3 ways to increase sales in your retail space in 2020