SHOULD YOU “BOOST” A FACEBOOK POST?

At some point you will be prompted to “boost” one of your Facebook posts. For a small business owner like yourself, this would be considered an offer for paid social promotion or sponsored content. A “boosted” or sponsored post is a simple and effective way to digitally advertise for reaching new audiences on Facebook. When…

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Growing Facebook-Inviting and Encouraging Shares

Sharing is the highest honor for your Facebook post!  It’s what Facebook’s algorithm values most in the world of social media marketing.  It’s rewarded with increased news feed visibility and increased reach potential.  Shares, are what you need to grow a Facebook business page. Emotion is the number one reason people share something on Facebook. …

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Road to Recovery: Part One

For today we have a quick video or rather part one of our “Road to Recovery” series. It goes over our survey results of what some of our customers are going through. As we start looking at advancing past the few stumbling blocks of selling online for the first time. Arguably the most important part…

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Social Promotions

Social Promotions along with properly segmenting and targeting your audience can take your revenue to new heights.  You know your customer base and their buying habits. To bring in brand new customers, and keep them is the holy grail for growing your business. To replicate capturing new customers on an ongoing process takes some round…

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Instagram – Be Known, Liked, and Trusted

Infuse “Know”, “Like”, and “Trust” into your Instagram Content to Grow Organically Being known, liked and trusted is the trifecta for growing both your customer base and sales on Instagram. Having customers that Know you, Like you and your products, and Trust your brand comes from the delivery of a consistent and authentic experience. But what does it really mean to…

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Instagram – Convert Your Personal Profile to a Business

Why should you create a business profile? If you’re a brand looking to create a following on Instagram and use the platform strategically.  You’re going to want an Instagram business profile to take advantage of all the added perks and tool improvements provided for your brand. Note that you must make the following changes while on…

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