Blog of insight
Retail Renaissance: How Independent Stores are Winning with Superior Customer Service
Residing in the heart of downtown Chicago offers me a unique vantage point as the head of marketing and sales, allowing me to closely observe and interact with both big box retailers in the Loop and independent stores on the Northside. Intrigued by the burgeoning “retail renaissance” and the noticeable pivot of consumers towards independent…
Navigating 2024 Holiday Season: What Retailers Need to Know
As we gear up for another holiday season, it’s time to face some hard truths. The retail world is changing fast, and the challenges for 2024 are more complex than ever. If you’re in the trenches like I am, you know that prepping for Q4 isn’t just about stocking up on inventory and decking the…
Karl Venvertloh Appointed as President of Melrose International
Quincy, IL, 17-June-2024 – Melrose International is excited to announce the promotion of Karl Venvertloh to the position of President of Melrose International, effective today. This marks a significant milestone in the continued growth and evolution of Melrose International. Richard A. Mettemeyer (Rich), who has held the dual roles of President and Chief Executive Officer…
Transform Your Home Decor with Taylor Swift’s ERAS Tour-Inspired Trends
Introducing a game-changing trend that’s sweeping North America… Taylor Swift’s ERAS Tour is not just a musical phenomenon, but also a blueprint for elevating your home décor. Let’s delve into the second trend that’s currently making waves and how it can revitalize your living spaces. Taylor Swift’s journey through her albums presents an opportunity to…
Tell Me What You Do NOT Want To Buy
Leveraging Negative Feedback: A Path to Customer Satisfaction​ Have you ever noticed that sometimes when customers are browsing through our store, they might make negative comments about products or displays? It’s a common scenario, and one that often leaves employees feeling unsure about how to respond. However, what if I told you that these negative…
Dynamic Lighting Will Guide Customers Inside
Good dynamic lighting can guide potential customers inside your store and direct them. This is a perfect example of how dynamic lighting, the use of soft light to bright light, can create a pathway for customers.
Simple Sales Tips
As retail store owners, we sometimes forget one of the simplest tips for sales. Sell today! This is just a quick reminder for all retailers, that customers are in our stores, and ready to buy. We should never suggest that a customer leave the store and make a purchase later.
Price Your Merchandise Right
Is the Price Right? Welcome, my fellow enterprising home décor reseller, to an invaluable lesson in business strategy and marketing. It all begins with a collection of rabbits. Not just any rabbits, but a carefully curated selection. Each one has a story to tell, a role to play in your business journey. So, why are…
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