Social Promotions

Social Promotions along with properly segmenting and targeting your audience can take your revenue to new heights.  You know your customer base and their buying habits. To bring in brand new customers, and keep them is the holy grail for growing your business. To replicate capturing new customers on an ongoing process takes some round…

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What the CARES Act 2.0 Will Mean to Your Small Business

Are you seeking Federal assistance? You should be! There’s the potential of more assistance on the way with President Biden’s $1.9 billion “American Rescue Plan.” So contact your tax professional or go talk to your local banking institution, or even better yet…find yourself an eligible Paycheck Protection Program lender and talk with them. Want to…

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How To Run a Successful Refer-A-Friend Campaign

Connecting with customers and prospects is challenging. Advertising costs are rising. Budgets are tightening, and consumers are bombarded with numerous marketing messages every day. Brands continue to invest significant time and resources into acquiring new customers, only to lose them after their initial purchase.  An alternative to this challenging scenario is Referral Marketing.  It presents…

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Non-Traditional Ways to Earn Money with Dropship

In today’s Melrose Blog, LeAnn covers non-traditional ways to leverage the Melrose Dropship Program to help encourage sales and expand your available inventory so you always have the right products available.  She’ll give you additional ideas and solutions you might not have thought about since the Dropship Program doesn’t have order minimums!  

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Instagram – Shopping & Ads – What’s The Difference?

Instagram – Shopping & Ads – What The Difference? Instagram has evolved from a meticulously curated photo sharing app to a shopping experience that’s more spontaneous, casually organic, and even authentic.  Every month, approximately 200 million people tap on Instagram posts to learn more about products.  While shopping on Instagram isn’t new for the social…

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Instagram – Grow Your Brand With Influencer Marketing

Did you know that when it comes to influencer marketing, Instagram is the best performing channel for social action across all social platforms? Poised to become a key strategy in promoting your products and brand on Instagram. Its ease of implementation, low-cost, and effectiveness in boosting your brand’s awareness and follower base also helps drive…

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We’re Open Program: Part 3

LeAnn covers the “We’re Open” program” from Melrose and how we plan to provide you marketing support.  We want to commemorate your opening whether it’s curbside pick-up, offering personal shopping appointments or a full-on doors open event.  Watch the video, then send us your photos so we can all celebrate together!  

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Instagram – The Value of Hashtags

Before the idea of “hashtags” existed, the # symbol meant the pound sign or the number sign. Now, when you see # on social platforms such as Instagram and Facebook, it’s probably being used as a “hashtag”. After 12 years, the use of hashtags have grown exponentially in popularity as an essential part of any…

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