Blog of insight

Exciting New Beginnings: Welcoming Licensed Brands to Melrose International

2025 is going to be an exciting year for Melrose as we celebrate 40 years and bring in some big-name licensed collections. We are thrilled to announce that we’re expanding our catalog and our showrooms to include an array of iconic licensed brands—each with their own exclusive collection—bringing your store even more unique, high-quality products…

Why Sporticulture Belongs in Every Gift Store

After years of working in sports sales, I’ve learned two truths: Many traditional gift stores hesitate when they hear “NFL décor.” The pushback is: “That won’t sell here.” But the reality is: fans in your community are already spending—just not with you. Sporticulture™ products, and especially our exclusive EkkoLights, give you a way to capture…

Melrose International Unveils Licensed Brands Collection, Riding the Wave of Nostalgic Retail Storytelling in 2025

Known for its leadership in trend-forward home décor and seasonal innovation, Melrose International is taking a bold step forward in 2025—introducing a growing portfolio of Licensed Brands that fuse emotional storytelling with retail-ready design, now available through wholesale and drop shipping channels. As a trusted supplier to independent retailers and major gift markets nationwide, Melrose’s…