Blog of insight

Navigating 2024 Holiday Season: What Retailers Need to Know

As we gear up for another holiday season, it’s time to face some hard truths. The retail world is changing fast, and the challenges for 2024 are more complex than ever. If you’re in the trenches like I am, you know that prepping for Q4 isn’t just about stocking up on inventory and decking the…

Karl Venvertloh Appointed as President of Melrose International

Quincy, IL, 17-June-2024 – Melrose International is excited to announce the promotion of Karl Venvertloh to the position of President of Melrose International, effective today. This marks a significant milestone in the continued growth and evolution of Melrose International. Richard A. Mettemeyer (Rich), who has held the dual roles of President and Chief Executive Officer…

The Ultimate Guide to Strategic Positive Reinforcement Techniques

Give Positive Reinforcement After Every Sale In the evolving landscape of retail, where customer loyalty is the heartbeat of success. Retailers have a vital role to play that goes beyond making sales. It’s building connections and relationships that lead to repeat business and long-term customer loyalty. In today’s blog post, I want to shed light…

Tell Me What You Do NOT Want To Buy

Leveraging Negative Feedback: A Path to Customer Satisfaction​ Have you ever noticed that sometimes when customers are browsing through our store, they might make negative comments about products or displays? It’s a common scenario, and one that often leaves employees feeling unsure about how to respond. However, what if I told you that these negative…

Simple Sales Tips

As retail store owners, we sometimes forget one of the simplest tips for sales. Sell today! This is just a quick reminder for all retailers, that customers are in our stores, and ready to buy. We should never suggest that a customer leave the store and make a purchase later.

Price Your Merchandise Right

Is the Price Right? Welcome, my fellow enterprising home décor reseller, to an invaluable lesson in business strategy and marketing. It all begins with a collection of rabbits. Not just any rabbits, but a carefully curated selection. Each one has a story to tell, a role to play in your business journey. So, why are…

Shine Bright with an Infinity Light Party

Plan Your Fourth Quarter Fun! Hey there, savvy business owners! It might feel a tad early to be talking about the fourth quarter, but trust us, the time to start planning is now. When was the last time you hosted an event that absolutely rocked the house during non-business hours? If you’re drawing a blank,…

Dynamic Lighting Will Guide Customers Inside

Good dynamic lighting can guide potential customers inside your store and direct them. This is a perfect example of how dynamic lighting, the use of soft light to bright light, can create a pathway for customers.