Melrose Retailer Gains Recognition from the IGC Show
Lurveys proves the best kind of recognition comes from your peers.
This year, Lurveys Garden Center in Des Plaines, IL completely rebuilt their garden center and had a grand reopening. Later this August, their hard work will be recognized at the Independent Garden Center (IGC) show as the store is featured in their annual bus tour.
“We are honored to be recognized by the industry,” said Linda Proudfoot, Gift Merchandise Buyer, when we asked her about the tour.
So what are the secrets to Lurveys’ success?
Linda believes that customer service is a key to success–and that customer service starts at the door. “Customers get a warm greeting on arrival and help throughout the shopping process,” Linda said. She adds that “Coffee is always on hand,” which guests appreciate.
Because of this, Lurveys has become a destination. “People come in, walk around, bring their kids. They just come to check everything out.” Linda explained.
And that “everything” is a lot. Lurveys has separate centers for a variety of interests including birding, fountains, kids and gifts. Aside from that, there is a conservatory with indoor plants and flowers, an outdoor landscaping destination and an aquatic center. Lurveys even offers a landscaping design service.
With all these offerings it’s important to hire the right employees that can guide shoppers through the store. Linda said she looks for employees that have industry knowledge, are willing to gain a deep understanding of product and that are organized, outgoing and good with people. She then expects her employees to be “always available”. Linda explains that “Nothing worse than walking in the store and not finding help.”
She added that “On the gift team our employees place the customer in high regard and go the extra mile. For instance, if we don’t have an item a customer wants we will try and special order from a vendor.”
From stellar customer service to employees that go the extra mile, we are happy to congratulate Lurveys on being included in the IGC Show tour! We love hearing about the success of our customers and never forget that your success is our success.
Does your store have a success or recognition that you’d like to share? Tell us about it in the comments below!